Wednesday, October 30, 2019

Essay on the policy formation process Example | Topics and Well Written Essays - 1250 words

On the policy formation process - Essay Example batier, noted social scientist, has conceptualized ‘Advocacy Coalition Framework’ or ACF and ‘Multiple Streams Framework’ for the policies in different areas of public welfare, that have proved quite effective. The essay would be discussing these models of policy frameworks in the areas of healthcare and education in the United States. ‘Advocacy Coalition Framework’ takes into account the interests of various stakeholders by incorporating opinions and feedback from wide ranging external and internal resources that may significantly impact the masses in the specified areas. The stakeholders comprise of beneficiaries of the schemes, institutions and intermediaries that facilitate the schemes to the public and the decision making bodies that are responsible for various processes for policy framework and subsequent implementation of those policies. The coalition broadly comprises of two major sources who seemingly reflect the welfare of the people: media, researchers and analysts; actors at all levels of government (local, state and international) (Sabatier, 1988). These sources help to study the various perspectives of the policy in the particular field by taking into account the different variables like socio-economic changes, political paradigms, evolving socio-cultural values, normative beliefs and environmental constraints. Thus, while incorporating the finer details of the policies in the relevant area, the view point of these agencies and the feedback widens the policy perspectives and ensures better decision making in framing the policies. ‘Multiple Streams Framework’ primarily believes that three vital streams of thoughts significantly impact the process of formulation of policies. The first is the problem identification that necessitates the process, second is the diversity in the requirements of the communities and lastly the political imperatives of vested interests that are influenced by public opinions, changing socio-economic and

Monday, October 28, 2019

Samsung Electronics Marketing Essay Example for Free

Samsung Electronics Marketing Essay SAMSUNG MOBILE Samsung Electronics (Mobile Division) operates in one of the most competitive markets of the world. According to the US Federal Communication Commission 67 new Smartphone devices are introduced every year. Samsung traditionally had a conservative image that focused on low-price products for the lower end of the market. With low prices it was able to compete in the lower-market whereas in the upper market it had lesser penetration. To penetrate the upper-market Samsung had to give up their lower-market position and focus on innovation and perceiving a higher brand value. SEGMENTATION GEOGRAPHIC It has Samsung Guru Segment for rural areas as well as Galaxy segment for urban areas. Samsung is one of the largest manufacturers of mobile phones and it shares the highest cell phone customers with Nokia in India. It has something for everyone. Urban: Targeting urban youth with many handsets. Built in mobile features like 3G, wifi, GPS different operating systems. Price range RS 1000 and above. Rural: It has a better brand image in rural market. Samsung recently tied up with the Indian Farmers Fertilizer Cooperative. (IFFCO0 for rural telephony. Special applications for rural market. Hinglish Messaging. Price range 1000-5000 DEMOGRAPHIC Age: 15-21 21-35 35-60 60 and above Price Rs 1000-10000 1000-20000 1000-35000 1000-10000 53 Handsets 68 Handsets 72 Handsets 53 Handsets Family Size: 1-2, 3-4, 5+ members Gender: Males All categories except Samsung Pink Phones. Females Specially designed Samsung Pink Phones e.g Samsung B3310 pink, F48o Tocco pink, J700 pink, U900 Soul pink, L770 pink, U600 pink, G600 pink and F480 Tocco. Social class: Middle class (Youth), Upper class (businessman) Lower class (workers) PSYCHOGRAPHIC Samsung came with some so fancy mobile phones specially for girls and cheaper touch screen stylish phones so that everyone can enjoy touch screen The rate of normal mobiles. Samsung has its range of mobile phones start from 1200to 32,000+. Value offers various operating systems like Android, Windows Mobile for customers to choose for. -excellent after sales service having service centers in all over India. functions rich phones atlow price, e.g Samsung GT- 3213 -Samsung App store Conscious Samsung has good mouth publicity High Techno Savvy Samsung provides latest technologies for it’s high techno savvy customers. Low techno Savvy Samsung provides various mobiles for low techno savvy customers like essential phones. BEHAVIORAL HOW LOYAL?: Good brand image form other electronic products. Value for Money Product Many service centers across India. SOCIO-ECONOMIC Low Income Middle Income Higher Income Price 1000 – 5000 Price 5000 – 15000 Price 15000 – 35000 35 Products 48 Products 11 Products TARGETING After segmenting the market based on the different groups and classes, the targets need to be chosen. Samsung mobiles have the following target customers: Trendy young people. Professionals. Large businesses. The common cellular phone users. Organizations such as: services to public safety, the government, and both utility and manufacturing enterprises. Institutional sales for colleges. Target is not only number driven but also about acquiring and retaining customers. POSITIONING Positioning is about the customer perception about the brand as being different from the other brands on specific dimension including product attributes. The strategies adopted by Samsung to position itself in the  Mobile Phone market are as follows: It focuses more on the real margin which comes from mid-to-high-end segments Samsung Concept Store Market making category creation in small towns Wider Care Network Access to Samsung care line Pioneering in the 3G segment of mobile phones. Branded itself as a synonym for quality. Created a Unique Brand Image for itself as a high end value driven brand.

Saturday, October 26, 2019

Arturo Islas Migrant Souls: The Lonely Effects of Assimilation Essay

The Lonely Effects of Assimilation The Europeans who claimed what was to become America chose to integrate the land's present inhabitants and future immigrants in order to become the dominating race and, consequently, made other cultures feel inferior to their own. The Angel family, Mexican-Indian immigrants and the subject of Arturo Islas' Migrant Souls, becomes victim to the Americans' forceful demands for conformity. While Sancho, the father, never complains about assimilation, yet never becomes fully "assimilated," his wife, Eduviges, strives to be a part of the American culture. These conflicting reactions and the existing prejudice in the community leave their daughter, Josie, uncertain of her true identity. In the early 1830's, Mexican-Indians, seeking a better life in the "land of opportunity," crossed the border into America only to find themselves and all who followed forced to assimilate to a new culture. The white Americans pushed their food, their beliefs, their clothing style, and the English language upon these immigrants. Some of the seemingly brainwashed Mexican-Indians saw the American actions as signs of kindness and acceptance. Yet, fearful others considered being caught by the strict American border patrol a "fate worse than death" (490). Immigration officers warned "foreign-looking" people to carry citizenship identification at all times, and they "sneaked up on innocent dark-skinned people, and deported them," possibly also "mak[ing them] suffer unspeakable mortifications" (484, 486). Those legally able to reach America became subjected to American ideals and customs. The whites relocated those unwilling to live the "accepted American lifestyle" to specified areas. Aware of this law, Sancho cynically w... ...the use of both the Spanish and English languages and the description of a meal of menudos, gorditas, and Coca-Cola symbolize Josie's two identities--Mexican and American. In the Angel family, as well as in the families of other immigrants, the power of assimilation results in feelings of despair, uncertainty, and inferiority. Eduvige's and Sancho's opposing thoughts on the American culture impact their family's events every day. Constantly in the presence of completely different opinions, young Josie wanders farther from the realization of her identity. And so, forcing families to conform to foreign societies may cause conflicts and destroy the child's sense of self. Works Cited Islas, Arturo. From Migrant Souls. American Mosaic: Multicultural Readings in Context. Eds. Gabriele Rico, Barbara Roche and Sandra Mano. Boston: Houghton Mifflin Co. 1995. 483-491.

Thursday, October 24, 2019

Possitive and Negative Influences on Growth and Development Essay

Income is the money that comes into the home. This could be paid through employment, savings, and investments or from benefits that will be paid by the government if a person is unemployed or who have a disability. Expenditure is money spent to provide for everyday living needs, the amount of expenditure is determined through household income. Positive If you have a high income it allows you better choices of housing, diet, education, health services and transport. Having a higher income will lead to a higher expenditure, having this it will lead to a better life style. Accommodation will be more sufficient and there will less chance of health risks, this will amount to a better quality living. Affording to pay for health care such as private care or just being able to afford for medication if you fall ill. If you have a more wealthy expenditure you will have a better source of food and more opportunities for fresh products and less processed foods. More extravagant food such as rich foods and wines are affordable and are a good boost. Being able to afford transport will allow an adult the ability to get to and from places such as further education. A steady income will produce less stress and worry if everything is under control. Negative Being able to afford heating bills will prevent illnesses such as respiratory problems, this will be caused to lack of heating and this will amount to increase in damp. Unnecessary household problems from lack of income can cause debt. More processed foods will be in the diet as they are a lot cheaper than fresh fruit and vegetables for example. Health will plummet dramatically if sufficient heating and health care is not in place. Heart attacks, stress and depression are all part of having an unhealthy life style. Having a low income makes it difficult to get about; using public transport or walking tends to be the only option, so to take part in further education it may be difficult and will put a lot of lower income family off going into further education. Housing Housing is important to every person. It is where you live and a place to make memories.

Wednesday, October 23, 2019

Indigenous knowledge Essay

The project is the instrument for supporting, collecting and storing indigenous knowledge provided by the diverse community population. As long as the project is aimed at creating neighbourhood portals to store oral, pictorial and other creations of community members (Vancouver Community Network, 2001), the use of this tool will lead to effective sharing and transferring the indigenous knowledge among different community members. Funding issues Funding remains one of the most problematic areas in any non-profit community-based project. (Baum, HS 2001, p. 21) As a result, the current project does not provide the readers with sufficient financial information. It is understandable, that Vancouver Community Network is a stable developing organisation with financial issues professionally addressed (brief information is provided on the system of organization’s revenues, membership fees and similar financial data). (Vancouver Community Network, 2001) It is yet unclear, what the exact resources of project financing would be and how they would comply with the community project requirements. Organizational challenges and dilemmas The major challenge faced by project organisers is in dealing with diverse community populations. Diversity has traditionally been admitted as a serious barrier to the development of technological tools. (Vancouver Community Network, 2001) Though project initiators recognise diversity as one of the organizational issues, there is still vast area of research to be conducted, whether the project will lead to equal access and outcomes for all layers of community population. Traditional and non-traditional project approaches The traditional striving towards provision of the vulnerable communities with the opportunities to learn and interact has been supplemented by the new idea of using Internet to enhance community resources. (Vancouver Community Network, 2001) It has become an essential aspect of the project development. This is why the project is expected to be successful in promoting community interactions, indigenous knowledge transfers, discussions of the local issues and learning opportunities on the equity bases. Conclusion. Despite the fact that the project contains several ‘weak’ aspects to be re-considered, its initial idea will prove to be a success in case the discussed problematic areas are properly addressed. Otherwise, the existing social issues and related problems may become a serious organisational obstacle on the way of project development and implementation. Bibliography Atherton, JS 2005, Learning and teaching: Reflection and reflective practices. Retrieved September 30, 2007 from http://www. learningandteaching. info/learning/reflecti. htm Baum, HS 2001, ‘How should we evaluate community initiatives?’, Journal of the American Planning Association, vol. 67, pp. 19-22 Day, P & Schuler, D 2004, Community practice in the network society: Local action, global interaction, Routledge, London. Messinger, L 2004, ‘Comprehensive community initiatives’, Social Work, vol. 94, pp. 39-41 Vancouver Community Network 2001, Vancouver Community Learning Network. Retrieved September 30, 2007 from http://www2. vcn. bc. ca/ Wack, P 2006, ‘Planning for sustainability: Creating livable, equitable, and ecological communities’, Journal of the American Planning Association, vol. 72, pp. 123-131 .